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Audi will today unveil its skysphere concept, the first member of a new family of three concept cars that it’s using to showcase its vision for the future of progressive luxury. The skysphere is an electric-powered, convertible roadster.

The interior becomes an interactive space, the vehicle an experience device – embedded into a digital ecosystem. Audi is calling this newly designed vehicle interior that surrounds the passengers the ‘sphere’.

The world premiere will be taking place today, starting at 7 p.m. CEST.

During the online broadcast, Hildegard Wortmann, Member of the Board of Management for Sales and Marketing at AUDI AG, will provide a look at how Audi is driving the brand’s transformation and shaping the world of premium mobility.

Head of Audi Brand Henrik Wenders will explain the focus on the interior concept and the holistic digital ecosystem for a new onboard vehicle experience.

Audi designer Gael Buzyn will also offer insights into the design process and explain the details of the Audi skysphere concept at the world premiere from the company’s recently opened design studio in Malibu.

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