Former Audi executive Joerg Hofmann has been named as the London EV Company’s CEO effective from February 4th, as the company gears up for the next stage in its development and new product strategy.
Following the successful launch of the LEVC’s ground-breaking TX eCity, the now-former CEO Chris Gubbey announced that he would step down from the company and retire from full-time executive employment.
“The past three years have been some of the most challenging but rewarding of my career as we’ve opened a brand-new production facility, created a new team and supply base, rebranded the company and launched our ground breaking new product in the UK and exports markets. I’m extremely proud of what we’ve achieved and would like to thank all my colleagues at LEVC, Emerald Automotive and Geely for their support and efforts over the past few years,” said Gubbey.
Hofmann will take over as CEO with full responsibility for LEVC under the Geely New Energy Commercial Vehicle (GCV) division. He brings with him sales & marketing, product planning, production and international experience having worked for GM and Audi for 17 years in various roles including running operations in Brazil and Australia.
Commenting on the appointment, Chairman of LEVC, Carl-Peter Forster said: “The new TX eCity has now been successfully established in the market. We would like to thank Chris for his significant contribution and dedicated leadership during a time of transformation for the company. We’re delighted to announce the appointment of Joerg Hofmann who will bring not only significant sales, product and operational experience but fresh energy and perspective as LEVC builds on the success of its TX eCty launch and focusses on the next phase of its journey to deliver its new product strategy.”